LiveLink: Overview
Do you want to stimulate faster, higher value sales? Of course you do. Now our email technology makes it easy for you.
Email is a great way to send information but a poor way to communicate. Customers demand much more than just words, they are used to a rich diet of strong visual advertising and brand experiences. What a difference it would make if you could individually send powerful multimedia emails that generate a stronger, more personalised response.
Personalised business emails should be easy to create, a pleasure to read and invite response. Are yours?
Mass email presents even more problems. To be effective, mass email tools (eDM) have to be used at the right time, but often they are used simply because marketers have few other options. And they are often too blunt an instrument for communicating a personalised message to the right people at the right time.
They are also often complicated to set up and use, poorly timed and targeted and irrelevant to readers.
Our email tools, built around two core products - LiveLink and LiveResponse - help you overcome all these problems:
- 1. Using LiveLink you can 'pick and send' compelling multimedia collateral in a simple email. And it takes just seconds.
- 2. And with our LiveResponse tracking technology you will know the instant someone views your LiveLink.
Use LiveLink to easily pick and send high-impact multi-media collateral directly from any common email client, such as Microsoft Outlook or Gmail.
Use LiveResponse one-to-one email tracking to know the instant a LiveLink email is opened.
